The Power of Diversity Innoversity Summit™ 2006 • Toronto Marriott Downtown Eaton Centre • October 23 & 24 2006
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CBC Popcorn Pitch

CBC Radio Metro Morning
Popcorn Pitch

The CBC’s famous “popcorn pitch” has expanded to include CBC Radio's Metro Morning as well as CBC Newsworld’s Absolutely Canadian and CBC.ca!

Metro Morning is the audio version of Toronto's Yonge Street: a central urban artery that runs through the heart of the city and beyond, connecting people, neighbourhoods, communities, and diverse populations. The program expresses the experiences and realities of life in Canada's largest city, through a weave of news, current affairs and the information you need to start your day. Metro Morning presents the city's rich texture in music, poetry, drama, spoken word, live performance and humour. Visit the Metro Morning website: http://www.cbc.ca/metromorning

 
Prize: four cash prizes of $500.00
 

Criteria:

  • People who want to present popcorn pitches for Metro Morning should be interested in a career in radio
  • The pitches can be about anything that helps us reflect the diversity of Toronto
  • Pitches should show you're on top of what's happening in the city
  • Pitches may be no longer than five minutes
  • Those who choose to pitch in this category should be familiar with Metro Morning.

Winning pitches will be made into segments for radio (no segment will be longer than five minutes).

CBC Newsworld
Absolutely Canadian Popcorn Pitch

CBC Newsworld's Absolutely Canadian series is your window on what's happening in every region of the country. Every week, Absolutely Canadian is presented in a different CBC newsroom from across Canada. It's television news with a regional flavour and it comes to you every weekday. Visit the Absolutely Canadian website: http://www.cbc.ca/absolutelycdn

 
Prize: three cash prizes of $500.00
 

Criteria:

  • Pitchers should have an interest in working in television news. People with experience will be given preference. People with enthusiasm will be given even more preference.
  • Pitches must focus on Aboriginal issues or Aboriginal people.
  • Less is more: Pitch stories that would take no more than three minutes to tell.
  • We're a news channel. Pitches must be current— i.e. a story or issue that is in the news, related to the news or is topical.
  • Pitches that involve a "solution" rather than just highlighting a problem will be given preference.
  • Pitches that last longer than five minutes will test the limits of the judges' attention span; they may become testy and cut you off.
  • Pitches should be stories that are easily done. A story that requires intercontinental travel is not a good idea.
  • There are lots of good stories that focus on issues. They are always better when they have people in them. Pitch the people not the issue.

CBC News at Six has Toronto and the GTA covered.

Host Diana Swain and the experienced news team - Michelle Cheung, Mike Wise, Amanda Singroy, John Northcott, Christine Birak, and meteorologist Natasha Ramsahai - go beyond the headlines to take the pulse of the city and reflect the world's most diverse city - Toronto. From the latest news and special series, to weather and entertainment, Toronto's News at Six is your guide to life in Toronto.

Toronto's News at Six airs weeknights from 6:00 - 6:30 pm on CBC Television. Check out our website at www.cbc.ca/newsatsixtoronto.

Prize: 3 cash prizes of $500.00

Criteria:

  • The pitches should be for stories that help News at Six reflect the diversity of Toronto
  • Pitches should be about something that is happening in the city now
  • Pitches should be for items no longer than 3 minutes (or a series of 3 minute items)
  • Winning pitches will be made into television pieces to be broadcast on News at Six and/or cbc.ca/Toronto
  • People pitching should be familiar with Toronto's News at Six (watch at 6 or see it on cbc.ca/Toronto).

CBC Popcorn Pitches are only available to registered Innoversity Summit delegates. Registered delegates may sign up for a pitch slot by submitting a one-page treatment at the Summit. Pitch slots are limited.

Click here to register

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2006 Summit Content News FLASH

The CBC's popular and successful Innoversity internship program is back for another year.

more...

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Deadline extended for CHUM-funded scholarships

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News FLASH Archives

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Innoversity gratefully acknowledges the support of all our sponsors. Unforeseen circumstances may cause changes to some of the Summit's content.